Hi, I’m Hironuma from Nekonekodo Sendai Station Store, a brand-goods buy & sell shop right by Sendai Station, Japan.
The question I hear most at our counter is: “This probably isn’t worth anything, right…?”
It’s usually about a single earring, a necklace with a broken chain, or a ring that no longer fits. Honestly? It’s worth money.
With jewelry, the material matters more than the design
For gold and platinum jewelry, the value comes from the precious metal itself. Even if it’s old-fashioned, scratched, broken, or missing its pair, we buy it based on weight and purity.
Check the hallmark first
Look inside the ring or near the clasp of a necklace for a small stamp:
- K24 / K18 / K14 / K10 – Gold (higher number = higher purity)
- Pt1000 / Pt950 / Pt900 / Pt850 – Platinum
- SV925 / SILVER – Silver
No stamp, or can’t read it? No problem — we test the metal in store with professional equipment.
Prices follow the daily market
Gold and platinum prices change every day. Our appraisal is free, so feel free to just ask for a quote and decide afterwards.
We buy items like these
- Single earrings
- Broken or tangled necklaces and chains
- Old-fashioned rings or rings that don’t fit
- Inherited jewelry you don’t wear
- Kihei (curb chain) necklaces and bracelets
- Rings with missing stones (appraised by metal value)
No box or certificate needed. Please bring a valid photo ID (such as your passport) when selling.
Drop by while you’re in Sendai
We’re on B1F of Sendai LOFT, right next to Sendai Station. Stop by while you’re shopping — we’ll appraise your items on the spot!
Nekonekodo Sendai Station Store
Sendai LOFT B1F, 1-10-10 Chuo, Aoba-ku, Sendai, Miyagi, Japan
TEL: +81-22-200-2402



